Recruiting in 9:16.
Reels, Stories, TikToks, Snaps.

Boost impressions, raise awareness, increase click-through rates and send potential applicants to the landing page www.genau-mein-fall.de to ultimately become part of #Team110 themselves. Challenge accepted! Instagram, TikTok, Snapchat and Facebook - with us, the police are going the vertical way of recruiting and so a call-the-police quickly becomes a call-to-action! With funny and informative videos, stills, filters and information, we set our own trends, pick up creative trends and think them further. Selected package: Enterprise!

Cherry on the cake - An extension of our campaigns, e.g. in the out-of-home area, as well as in other social media platforms such as Facebook or LinkedIn, regularly form further touchpoints on the applicant journey.

Whether it's organic storytelling or various ad formats on TikTok (including in-feed or spark ads), Instagram (including story, branded content or reel ads) and Snapchat (including Lenses AR Experiences), we are always there where the desired target group is at the moment and make sure that a SWIPE becomes at least a SWIPE UP.

  • Customer: Police NRW
  • Channels: Instgram, TikTok, Snapchat, Facebook
  • Concept & Text: Pierre Boekhoff
  • Creative Director: Pierre Boekhoff
  • Performance Marketing: Johanna Budde, Linda Kubaczynski
  • Video Content: FYNAL